Torque

Summary

A brand and booking site for a city e-bike service.

Discipline

Brand Direction

Services

Identity · Website · Wayfinding

Year

2023

Project cover image

(The work)

Torque rents e-bikes by the hour across Milano. Riders needed to find a bike, book it and go in under a minute.

We built a bold mark that reads from across a street and a booking site with three steps.

The same system runs on the bikes, the docks and the app.

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Project detail image
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© 2026 NADIR Studio

Milano--:--

Have a brand, product or launch in orbit? Tell us about it.

© 2026 NADIR Studio

Milano--:--

Have a brand, product or launch in orbit? Tell us about it.

© 2026 NADIR Studio

Milano--:--

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